The Look That Defines Effortless Cool
The Emma Chamberlain Premium Hoodie - often called the Anything Goes Hoodie by fans - captures that laid-back, slightly messy vibe Emma’s been known for since her early coffee videos. It’s heavy (320gsm fleece), soft (brushed inside), and built like your favorite worn-in sweatshirt. The front has the Emma Chamberlain logo in a distressed font, and the back features fan-inspired graphics that nod to her inside jokes. At $49.99, it’s the kind of piece you reach for on lazy Sundays or when you want to look like you didn’t try - but definitely did.
I’ve been wearing mine nonstop, and I keep finding new ways to make it feel fresh. Here are five styling approaches that work whether you’re heading to class, meeting friends, or just lounging at home.
5 Ways to Style It
1. Oversized & Unzipped (The Classic Emma Move)
Emma herself almost always wears her hoodies loose and unzipped over a simple top. Pair the Premium Hoodie with bike shorts or leggings - she’s famous for this combo. Throw on chunky sneakers and a messy bun. The key is letting the hoodie be the star. The brushed fleece feels amazing against your skin, and the drop shoulder gives that relaxed silhouette.2. Layer Under a Denim Jacket
For cooler days, layer the hoodie under a cropped denim jacket. Leave the jacket unbuttoned so the Emma Chamberlain graphic peeks through. Add wide-leg jeans and platform boots. This balances the hoodie’s cozy texture with structured denim. It’s a great way to transition the hoodie from fall into winter.3. Tucked into High-Waisted Trousers
Yes, tuck a hoodie. Take the Premium Hoodie and tuck just the front into high-waisted tailored trousers. Belt it if you want. Add loafers or clean white sneakers. This trick elevates the hoodie from purely casual to smart-casual. It works because the hoodie is heavyweight enough to hold its shape when tucked. Pair with the Emma Chamberlain Classic T-Shirt underneath for extra layering.4. Monochrome with Matching Sweats
Go full matching set. The hoodie’s heather grey or black works perfectly with joggers or sweatpants in the same color family. Add a crossbody bag and sunglasses. It’s a no-brainer outfit that still looks put together. The fan-merch aesthetic shines here - you’re clearly repping Emma but doing it in a low-key way.5. Dress It Up with a Slip Skirt
Trying something unexpected: throw the hoodie over a satin slip skirt. Chunky sneakers or combat boots finish the look. The contrast between cozy fleece and sleek silk feels very Emma - she often mixes “ugly” with elegant. This styling works best with the hoodie in a neutral color. Add a chain necklace to tie it together.How Fans Are Styling It
Scrolling through social media, you’ll see fans taking the Anything Goes Hoodie in all directions. Some wear it with the Emma Chamberlain Polo Shirt layered underneath - the collar poking out gives preppy vibes. Others cut the neckline (gasp!) for an off-shoulder look, though I’d recommend leaving it intact because the cut is already perfect. The hoodie has become a uniform for fans who love Emma’s chaotic energy but want to keep their style low-key.
One popular trend: rolling the sleeves to show off a watch or bracelet stack. The 320gsm fleece holds a roll well. Another: tying a bandana around the hood’s drawstrings. It adds a pop of color without overwhelming the graphic.
Sizing and Fit Guide
The Premium Hoodie runs slightly oversized - that’s intentional. If you want a cropped look, size down. If you prefer the slouchy, off-the-shoulder vibe (Emma’s go-to), stick with your regular size or size up. Here’s a quick guide:
| Size | Chest (inches) | Length (inches) | Fit Notes |
|---|---|---|---|
| XS | 20 | 26 | Fitted, hits at hip |
| S | 21 | 27 | Relaxed, good for layering |
| M | 22 | 28 | Classic oversize, most popular |
| L | 23 | 29 | Very roomy, can layer under jacket |
| XL | 24 | 30 | Extra slouchy, almost a dress |
I’m 5’5” and normally wear a medium in tops. I bought a medium and it hits just below my hips - perfect for tucking or leaving loose. The brushed interior means it’s warm without being bulky.
Where to Get It
You can snag the Emma Chamberlain Premium Hoodie exclusively at the official Emma Chamberlain store. It’s $49.99 and ships quickly. While you’re there, check out Emma Chamberlain's hoodie collection for other styles, or grab the Emma Chamberlain Tank Top for warmer days. If you want the complete look, pair it with the Classic T-Shirt underneath. Head over to explore the full collection for more fan-merch.
FAQ
How does the Premium Hoodie fit compared to other Emma merch?
It’s similar in cut to the older “Coffee” hoodie but slightly heavier. The sizing is consistent with the Classic T-Shirt and Polo Shirt - if you wear a medium in those, get a medium here.Can I machine wash it without ruining the graphic?
Yes. Turn it inside out, wash cold with like colors, and tumble dry low. The screen print holds up well - I’ve washed mine over a dozen times with no fading.Is the hoodie unisex?
Yes, the cut is relaxed and works for any gender. The oversized fit makes it very versatile.Does the hoodie pill?
After several washes, I noticed minimal pilling on the inside. The outside stays smooth. Using a fabric shaver every few months keeps it fresh.What colors are available?
Currently: heather grey, black, and cream. Emma has hinted at a limited-edition color drop in late 2026. - -If you’re looking for something connected to Emma’s everyday vibe, the Emma Chamberlain Premium Hoodie is a solid place to start. It’s lived-in before you even wash it, and it’s the kind of piece that makes getting dressed feel effortless. - -
Ready to grab yours? Check out the Emma Chamberlain Premium Hoodie in the store.
Related: Emma Chamberlain's hoodie collection
